In martial arts, students just guess when a point happens when two people are sparring. This is equivalent to Usain Bolt running the 100 meters and guessing the time he crossed the line. This is a huge problem for martial art club owners as this guessing of points in practice is demotivating for kids, leads to high attrition and kids not reaching their full potential.
20/20 Armor has created an electronic scoring vest for martial arts that removes the guessing from scoring. We show the score on the vest and use a health bar system like the Street Fighter video game: you have 100% health, as you get hit, your health goes down. Our product has been proven to retain students longer for club owners.
20/20 Armor makes an electronic vest that gamifies martial arts like the street fighter video game!
We have a three part vision that we will focus on in this order:
Total addressable market: 240mn practitioners
Total serviceable market: 60 mn practitioners
Total attainable market: 3mn customers | $1.8 billion
Mass market vest (shipping now): $399/vest
Vest software (2019 onwards): $120/year
Closing $700K CAD Round. Use of funds:
4th business, 4 x Canadian National Taekwondo Team, Computer Science degree
Owner of 6 martial art gyms (1200 students), VP Taekwondo Canada, 2 x Canadian National Taekwondo Team
USA National Team, 6th Degree Black Belt, Astrophysics
leAD SPORTS ACCELERATOR
Berlin-based accelerator focused on funding and supporting innovative early-stage sports startups.